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(201) Magazine — November 2025 — Influencer

The King of Content

Evan ‘OkCron’ Cronin uses his passion for posting to help run Bergen-based imprint SOON.

Written by Joram Mushinske / Photography by Anne-Marie Caruso

Evan Cronin photographed for (201) Magazine at State Line Diner

Evan Cronin at State Line Diner in Mahwah — photography by Anne-Marie Caruso

“I’m a normal dude who got blessed with the opportunity to make videos and do cool stuff on the internet.”

Evan Cronin

(201) Magazine — November 2025 cover

The King of Content — opening spread, p.29

Alternate cover portrait of Evan Cronin with a stack of pancakes

Alternate cover — Evan Cronin at State Line Diner in Mahwah

“Making videos is a game of momentum.”

Evan Cronin

Starry, NPJ and the SOON universe — p.30

“Growth and comfort don’t coexist.”

Evan Cronin

Candid Camera — p.31

Behind the scenes at the (201) Magazine shoot

Evan Cronin, Anne-Marie Caruso and John Flynn look through photos

The SOON crew take behind the scenes photos

Evan Cronin and art director Joram Mushinske bond over butter

Mahwah’s State Line Diner provided the backdrop and the mouth-watering props for THE November cover shoot. (Clockwise from top) The team from SOON: creative director/artist Andy Portscher, GM/A&R Mike Cronin, content director/lead creator Evan “OkCron” Cronin and music director/artist Millie Preme; Evan outside State Line Diner; Evan, Anne-Marie Caruso and (201) creative director John Flynn look through photos; the SOON crew take behind the scenes photos; Evan and (201) art director Joram Mushinske bond over butter.

(201) Magazine — March 2026 — Clash of the Covers

Cover of the Year

After thousands of reader votes across Instagram and northjersey.com, the November Food Issue featuring Evan ‘OkCron’ Cronin was named (201) Magazine’s Cover of the Year.

“Getting on the cover of a magazine is still surreal. A true Jersey-kid moment.”

Evan Cronin

Clash of the Covers winner feature, (201) Magazine March 2026

Clash of the Covers winner — (201) Magazine, March 2026, p.24

“The cover is a win for our whole North Jersey creative community that raised us. We are truly grateful.”

Mike Cronin — A&R / GM, SOON

“SOON is our own universe. A creative playground for content, music, film, video, merch and branding.”

Evan Cronin

Read the full feature

(201) Magazine — November 2025 issue

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